The LuXe -The Rolls Royce of Markers

The LuXe -The Rolls Royce of Markers

Press Release - Luxe Tournament Debut

FOR IMMEDIATE RELEASE

Luxe to debut at Huntington Beach tournament.

New design and distribution philosophy to bring forth technological
advancements in professional level paintball marker.

March 29, 2008 - DLX Technology is proud to announce the tournament
debut of the Luxe professional tournament paintball marker at the 2008
NPPL Super-7 World Series tournament in Huntington Beach, California,
March 28-30, 2008. Some of the best professional paintball players in
the world will gain an edge with the ultimate luxury paintball marker.

"We knew making a product that would take things to the next level
required a whole new approach," said DLX Technology director Darryl
Trent. "This allows us to redefine everything involved with the
marker from concept and design to how it is built, how it arrives in
the customer's hands, and even how the player is taken care of
afterwards. We began this journey over two years ago, and I am excited
to see the results in action."

Under the leadership of the DLX Technology group, the combined efforts
of designers, pneumatic, mechanical, manufacturing and software
engineers, multimedia developers, linguistic specialists, professional
paintball players and leading paintball field and store operators have
culminated in the development of the ultimate luxury paintball marker
- a synchronization of style, raw performance and unparalleled
customer support.

Design of the Luxe started with a clean slate by championship winning
pro players from the NXL and NPPL defining their needs - especially
those that were not met by today's markers. Speed, consistency,
accuracy, gentle handling of brittle paint and a coxxxct form factor
were given, but the missing elements were not so obvious - speed of
maintenance and ease of configuration. In today's paintball
tournaments every second in the staging area between points or best 2
out of 3 matches is critical, and that is where current paintball
technology has fallen short - until now.

The valve and air handling systems of the Luxe eliminate common
failure points and provide for full cleaning and lubrication of the
bolt, valve, ball detents and anti-chop components in seconds, without
tools. "It really is unbelievable," said Rocky Knuth, a professional
player and owner of the Seattle Naughty Dogs, who has had the
opportunity to rigorously test Luxe prototypes for several months. "I
can have the entire bolt and valve assembly out of the Luxe as fast as
I can pop open a can of soda."

Luxe innovations go well beyond the physical. The Luxe has been
endowed with new means of communication. Although it has all of the
programming flexibility serious tournament paintball players have come
to expect - it has done away with the complexity. Memorization of beep
and blink codes or carrying a manual to decipher them is unnecessary.

Features are not the only aspect to set the Luxe apart. From the
ground up, its high-performance alloy parts are machined in the United
States, by American workers using the most advanced manufacturing
processes available - a rarity in today's paintball industry. The Luxe
does not roll off of an assembly line. Instead each is hand built,
tested and adjusted one at a time at DLX Technology by a Certified
Luxe Technician, who is also an experienced professional paintball
player with the background to know by feel when a marker is in top
form.

Much like a luxury car, the Luxe is not a mail-order product. Luxe
markers will be available only through Luxe Certified Dealers who have
the staff and training to provide a top-quality customer experience
and post-sale technical support.

Developed as a focused high-end design and manufacturing group owned
by paintball industry leader Smart Parts, Inc., DLX Technology is
dedicated to melding cutting edge technology with solid tournament
performance to build the ultimate luxury paintball marker. To learn
more, visit LuxePaintball.com.